A Fusion of Technology & Marketing

After 29 years working in the Technology and Marketing fields, a person experiences a lot of innovation and transformations. This site is a way for me to share my journey with the world in hopes of helping others learn from my mistakes. Whatever success and accomplishments I have achieved, were a result of learning from my failures.







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Sky's The Limit

Access unbiased technology stories, research papers, real world case studies and more covering a wide range of topics.



Ray Estevez on CIO Review






Explore the latest technology innovations that are driving tremendous growth in all areas of business, education, science, communications, and entertainment.
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Digital Marketing


Here is a list of some very nice tools that you should have at your disposal. They will help you manage your marketing technology environment.
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The latest security news, ideas, best practices, and products to protect yourself and business from cyber attacks. A real exchange of critical cybersecurity information. More >>

Marketing Technology Stack

Do you need to understand what a marketing technology stack consists of?  More >>>


Top 5 List

Hadoop Big Data Vendor

  1. Cloudera
  2. Hortonworks
  3. MapR
  4. IBM
  5. Pivotal
Cloud Computing Technology

Top drivers of cloud computing acceleration

New Business Models

Nearly 50% of businesses are relying on cloud computing to create new business models and diversifying their revenue streams.

Enterprise Supply Chain

A growing number of businesses are using cloud computing technology to streamline their supply chains.  It is predicted that 56% of businesses will implement cloud base products over the next 3 years.

Big Data Analysis

The newest and hottest sector of cloud computing is Big Data SaaS offerings.  Nearly 60% of business use cloud- based applications to manage and analyze data.

Areas having the greatest positive impact on cloud computing growth


New Business Models


Leveraging Cloud ERP


Big Data Analytics


Collaboration with Customers

Career Advice


Some entrepreneurs feel a college degree is no longer essential to being successful in business.  Though there are some examples of truly extraordinary business leaders, my advice is to focus on your education.


Reaching the pinnacle of any profession requires hard work, perseverance, and not being afraid of failure. There are many paths to realizing your career goals.  Explore different paths or create your own.


Don’t be afraid to adopt and experiment with new technologies.  Just like in investing there is little reward without some element of risk.  Embrace open source innovation and apply it to bring efficiency and value to your business.
Ray Estevez on Technology - Blog Directory OnToplist.com