A boutique consultancy committed to making the complex simple
What we do? Solve and simplify data and technology challenges.
Who do we serve? Startups, small, and mid-size businesses (SMBs).
How we do it? Leveraging 30+ years of experience and innovations in Data, Technology, and Marketing. We use best of breed data and technology to make the complex simple.
Why we do it? At our core, we believe that innovation, data, and technology should be accessible to everyone, not just the giants of the industry. We are passionate about leveling the playing field for startups and SMBs, empowering them with the tools and insights to compete in today’s fast-paced, tech-driven world. We do this because we understand that these businesses are the backbone of innovation and the economy, yet they often face challenges to accessing cutting-edge solutions.
Is not just about managing data. Establish a data management program that can effectively realize a data strategy vision that will create a data-driven organization.
Marketing has a lot to gain from artificial intelligence. Its core activities are understanding customer needs, matching them to products & services, and persuading them to buy. Capabilities that AI can enhance.
Learn how AI & IT can deliver the Insights and tools needed to drive exceptional business agility and performance. We offer a comprehensive IT support service.
We offer expertise in Data and Technology, Marketing. Our services include the following:
Data append and enhancement is a key component of your marketing strategy. Let us enhance your consumer and business databases by appending important attributes and filling the gaps in your customer data.
Our email deliverability experts ensure your email messages make it to the inbox. From optimizing infrastructure to keeping up with cutting-edge trends, they know exactly how to increase your email reach and protect your email delivery reputation.
The rapid evolution of AI has lead to an insatiable demand for data-driven insights. That demand has lead to an acceleration in quantum computing and a cry for data safety and ethics.
In 2024, generative AI has transformed business processes by automating content generation, customer service, and data analysis. With more access to data and powerful computers, businesses can train AI models on proprietary enhanced data, making them highly specific to each organization’s needs. This shift empowers SMBs to produce insights and engage customers at a scale previously accessible only to large enterprises, closing the technology gap.
Quantum computing is advancing from theoretical applications to practical use. Though still in its early stages, 2024 has seen quantum algorithms begin solving complex optimization problems, like logistics and financial modeling, at unprecedented speeds. As some affordable quantum services emerge, SMBs gain the ability to tackle intricate operational challenges, pushing new boundaries in efficiency and innovation.
With increased global and regulatory focus, privacy-first data strategies have become a top priority. Innovations in data masking, tokenization, and differential privacy allow companies to analyze big data without compromising user privacy. SMBs can achieve data privacy compliance, while gaining valuable data insights and usability. This offers them a competitive edge in secure data handling and consumer trust.
Our blog posts are worth a read. They serve as a great learning resource. Stay up to date with tech news, trends, and everything that moves the industry.
Understanding the EU's Draft General-Purpose AI Code of Practice: A Path Toward Transparency, Accountability, and Safety In a landmark move, the European Union (EU) has published the first draft …
Data Privacy Laws in EU The European Union (EU) is a leader in creating a safer and fairer digital space, with several key regulations designed to ensure privacy, security, …
As businesses embrace generative AI, a new concern looms over the horizon: data privacy. According to a recent Deloitte research report, many IT and business professionals worry that …
Understanding U.S. Data Privacy Laws: A Comprehensive OverviewIn the United States, consumer data protection is increasingly governed at the state level, reflecting a nationwide shift toward stricter data …
According to a recent report by Forrester, the global IT services market is poised to reach a staggering $2 trillion by 2028. This growth will be fueled by …
Marketing stands tall as one of the prime beneficiaries of artificial intelligence (AI). At its core, marketing entails deciphering customer needs, aligning them with products and services, and …
Navigating your career path wisely can unlock doors to new opportunities and personal growth. Find and leverage mentors throughout your journey.
Some entrepreneurs feel a college degree is no longer essential to being successful in business.
Reaching the pinnacle of any profession requires hard work, perseverance, and not being afraid of failure. Check out Ray's tips in our blog section.
Don’t be afraid to adopt and experiment with new technologies. Just like in investing there is little reward without some element of risk.